Common Coffee Mistakes

Do you buy coffee in bulk to save money? Or perhaps you found a rare, single-origin gem you want to savor for months? For years, "coffee experts" preached that the freezer was the ultimate killer of coffee flavor. And they were right— if you do it wrong. However, new studies and leading coffee professionals now say that properly frozen beans can stay in "suspended animation," preserving that fresh-roasted taste for months. As a company that loves delivering fresh coffee, we w